ADVANCE COSMETICS

70 Years of Creation, Trusted Beauty Worldwide.

About Us

Advance Cosmetics A Leader in Skincare Products

Advance Cosmetics Co., Ltd. was established on January 19, 1955, founded as "German & Co., Ltd." by Mr. Itthichai Tantivilaisin." Throughout our history, we have been dedicated to developing high-quality skincare products. Our early signature products included "HAPPY Liquid Foundation Powder" and "PENACILLIN POMADE," a men's hair styling product. The company has grown and evolved continuously. In 1989, we launched our acne treatment brand, "ZiiiT," and quickly became a leader in the acne care market. Our flagship product, "ZiiiT Away" acne cream, established our brand's reputation and became widely recognized. Since then, we have diversified our product portfolio to include a wide range of facial and body care solutions, such as sunscreens, body and facial cleansers, whitening creams, vitamin serums, anti-aging and dark spot creams, pearl creams, and many other products.

Today, our company has expanded its business to several countries in the Indochina region and the Middle East. We also provide OEM (Original Equipment Manufacturer) services, offering cosmetic contract manufacturing. To support our continuous and sustainable development, we have established a new branch in Vietnam, operating under the name "Advance Cosmetics Vietnam." This strategic expansion allows us to more effectively develop and distribute our products on a global scale.

VISION

Advance Cosmetics

"Our mission is to ensure products are manufactured with"

MISSION

Quality and Safety

We are committed to creating high-quality cosmetic products through safe and sustainable innovation, delivering beauty and confidence to consumers worldwide.

Meticulous Attention to Every Step

We pay meticulous attention to every production step to deliver cosmetics that are pure and gentle on the skin, while maintaining a commitment to social and environmental sustainability.

Building Consumer Confidence

Building Consumer ConfidenceOur mission is to build consumer confidence we offer.through high-quality cosmetic products, upholding transparency and social responsibility so our customers feel happy and secure with every product.

Company History

Established German & Co Limited Partnership with famous products such as Happy Liquid Powder and PENACILLIN Hair Pomade.

Changed the company name to German Cosmetics Co., Ltd. and began expanding into the beauty product market both domestically and internationally.

We have launched the ZALE brand, and are currently selling ZALE Facial Cream and Sunblock in border markets and exporting ZALE Hair Pomade to Myanmar.

We expanded our market into Cambodia through an independent distributor, where ZALE Facial Cream and Sunblock and ZALE Hair Pomade are best-selling products and highly accepted by Cambodian consumers.

Changed the company name to Advance Cosmetics Co., Ltd.

We have officially appointed a distributor for the ZALE brand in Cambodia.

We established the Advance Cosmetics Vietnam Co., Ltd. factory in Vietnam and appointed distributors in the Southern and Central regions, launching with ZALE Facial Cream and Sunblock. This launch was a great success and was widely

accepted by Vietnamese consumers.

The ZiiiT brand has been launched, pioneered by the introduction of ZiiiT Away

We expanded the ZiiiT skincare product line into the modern trade market, earning the Watsons Health & Beauty Award in 2003, 2004, and 2005, followed by the ZiiiT Total Make Over Award in 2006.

We launched the premium ZiiiT Plus facial skincare brand.

We launched 3 acne treatment creams (ZiiiT P-Lotion, ZiiiT Quix, and ZiiiT Power Mud), with ZiiiT P-Lotion notably winning the Watsons Health & Beauty Award 2012 for Best Selling product.

During the COVID-19 pandemic, we produced Hand Sanitizer and supplied major clients, such as CJ, as well as distributing the product to customers nationwide.

We launched 4 new acne treatment products: ZiiiT Advanced Powder, ZiiiT Gentle Wash, ZiiiT Body Wash, and ZiiiT Acne Body Spray.

We launched of ZiiiT Acne Scalp Hair Shampoo

We launched of 3 facial skincare products (ZiiiT HYA-Collagen Glow Up Serum, ZiiiT All About Multi-Vitamin and ZiiiT SkinPower Cream)

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